How do I automate Instagram DMs for my business?

Instagram DM automation answers common questions, captures leads, and books appointments from your DMs — so the inquiries that start on Instagram don't sit unanswered for hours. Handbuilt builds it within Instagram's rules, around your services and voice.

The problem

For a lot of local and social-first businesses, Instagram DMs are where sales start — but replying to every "how much?" and "are you available?" while running the business is impossible.

How it works

  1. 1

    We map your common DM questions and booking flow

  2. 2

    The AI answers FAQs and captures details in your voice

  3. 3

    It books appointments or routes real conversations to you

  4. 4

    Everything stays within Instagram's automation rules

What you get

  • Common DM questions answered instantly
  • Leads captured from Instagram
  • Appointments booked from DMs
  • Real conversations still reach you

Recommended package

AI Starter System

From $1,500CAD

Live in ~5 business days

One AI worker, live in days.

Request this build

Common questions

Within Instagram's API and automation policies, yes — we build to stay compliant and tell you upfront what's allowed for your account.

Want this built for your business?

Tell us about your setup and we'll send a plan and a fixed quote within one business day.